Training · Sales & service teams

Sales to Service Mastery

A structured 15-day path that trains your salesperson to quote accurately, hold the line on objections, and hand off a job your techs can actually deliver. Built inside a real cleaning company, and still running there today.

  • ✓ One purchase, unlimited team logins
  • ✓ Free updates for life, delivered to your portal
  • ✓ A structured 15-day onboarding path, not a stack of videos
  • ✓ Built and tested in my own company

your reps will wish they had this from day one

$2,999

One-time · your whole team · yours forever

  • A 15-day, day-by-day sales path
  • Every rep tool and owner tool, ready to print
  • The sale and the handoff to service
  • Unlimited team logins and free updates

» Why I built this

I hired eight salespeople in one year. I kept fixing the same problems after the sale.

Some were great on the phone and still left a mess behind them. Some booked the job and sent my techs into something nobody had set up for them. Eventually I admitted the problem was not my people. I had never actually taught the sale the way it needed to be taught.

So I sat down with a friend and mapped out the first 15 days of a new salesperson’s life, in the order it actually needs to happen. Not a pile of modules to watch whenever. A path, with a plan for each day.

Then I tested it on a real hire. Lexi has been with me a year now. She closes 40 to 45% on initial cleans and 35 to 40% on recurring, and she asks to retake the training every six months because she pulls something new out of it each time. That is the version you are getting. It has been live and in use since December 2025.

» Sound familiar?

Your reps can talk. Can they close, and then keep the client?

“They wing every sales call.”

No process, no consistency, deals that depend on who answered.

“Price comes up and they fold.”

Reps discount instead of selling the value of a clean done right.

“We win the job, then lose it.”

A sloppy handoff means the first clean disappoints and they never rebook.

»»» What’s inside

The real 15-day path, day by day

Self-paced and practical. Your team can start using it the same week. Every day has a theme, a plan, and the tools to run it.

DAY 01

Orientation & Company Foundation

Who the company is, the role itself, and the standards that come before any selling starts.

DAY 02

The Sales Script & Confirming the Home

The core call flow, and how to verify what you were told before it turns into a bad quote.

DAY 03

Think Like a Tech & Condition Assessment

Reading the real condition of a home so the service matches the job.

DAY 04

Objection Handling

Guiding hesitation calmly instead of arguing, over-explaining, or discounting.

DAY 05

Putting It All Together

Running a full call start to finish, cleanly.

DAY 06

Daily Expectations & Market Research

What a strong day looks like, and knowing your market and your competitors.

DAY 07

Pricing Fundamentals & Client Care

How pricing connects to condition and scope, and how to protect the client relationship.

DAY 08

Judgment, Ownership & Controlled Independence

Making good calls without a script, with guardrails in place.

DAY 09

Increased Independence & Self-Scoring

Taking real calls and scoring your own performance honestly.

DAY 10

Relationship-First Selling & Follow-Up

Building trust and working follow-ups so warm leads do not go cold.

DAY 11

Client Onboarding During the Sales Call

Setting the job up to succeed while you are still on the phone.

DAY 12

Consistency, Confidence & Real-World Reps

Repeating the reps until it is steady, not lucky.

DAY 13

Professional-Level Sales Execution

Running at the standard you will hold from here on.

DAY 14

CRM Immersion

Understanding how information flows through the business, and protecting it.

DAY 15

Graduation Day

Confirming readiness and setting the plan for the first 90 days.

»» Included tools

Every form and worksheet, ready to print

These come built and branded, editable so you can make them your own. They live in each course’s Resources page and in the printable binders.

The salesperson’s tools

  • Daily Readiness Review Scorecard
  • Explanation of Scores
  • Sales Call Scorecard
  • Daily Expectations Checklist
  • Lead Intake & Condition Tracker
  • Client Care Loop Worksheet
  • Generic Pricing Matrix
  • Market Research Sheet
  • Quick Reference: Marketing & Sales
  • CAC & LTV Worksheet
  • One-Page Cheat Sheet
  • Objection Handling Reference
  • Role-Play Scenarios
  • Website Oral Review
  • Oral Review: Service Types & Proper Fit
  • Oral Review: Specialized Cleaning Services
  • Sales Calls Review & Debrief
  • Call Shadowing Observation Worksheet
  • Guided Resource Review Worksheet
  • Initial Clean Work Order
  • 30 / 60 / 90 Day Plan

The owner and manager tools

  • Owner / Manager Facilitation Guide
  • Implementation & Customization Guide
  • Growth Coordinator KPIs & Expectations
  • Frequent Red Flags (Growth Coordinator)
  • Day 9 Manager Debrief Script
  • Day 12 Coaching Checklist
  • Post-Shadowing Debrief Guide
  • CRM Readiness Checklist
  • CRM Immersion Day (Manager Handout)
  • Availability Snapshot
  • 90 Day Sales Evaluation
  • Founder’s Story Questionnaire
  • Mission / Vision / Values
  • Client Service Agreement (Sample)
  • Terms & Conditions (Sample)

» The part most training skips

The sale and the handoff, not just the sale

Most sales training stops at “closed.” This one keeps going. Day 11 teaches your salesperson to onboard the client while they are still on the call. The Initial Clean Work Order hands your techs a clean, complete scope. The Client Care Loop Worksheet keeps the relationship tracked after the first visit. That is how the first clean holds and the client stays.

Proof it works: my hire Lexi closes 40 to 45% on initial cleans and 35 to 40% on recurring.

A year in, she still asks to retake the training every six months. This was built in a working cleaning company, not a classroom, and it is still used in one every day.

One price. Your whole team. Forever.

Buy it once for $2,999. Add your whole team and every hire you make after at no extra cost. No subscription, no per-person fees, and every future update lands in your portal free.

» How it works

Simple to start, yours to keep.

1

Buy it once

One payment. No subscription and no surprise renewals.

2

Get your portal

Log in any time to your account and find everything in one place.

3

Add your team

Create logins for everyone you have and everyone you hire next.

4

Keep it forever

It stays yours, and every future update lands in your portal free.

Who this is not for: if you want a shortcut or magic words that close without effort, this is not it. This is a real system for owners who want their team to sell with confidence and back it up with great service.

Give your team the system you wish you had.

One payment of $2,999. Your whole team. Yours forever.